Health and safety events can quickly disrupt an organization’s operations and cause widespread confusion and fear. The most effective way to respond to these crises is by deploying an Emergency Notification System (ENS). Rapid, reliable broadcast notifications enable organizations to prevent, manage, and address emergencies by keeping community members informed of relevant hazards and resulting guidance.
Emergency notification systems (ENS) are one-way broadcast communication platforms designed to facilitate emergency preparedness and response. They are widely used across organizations and institutions of all sizes. For example, the United States Federal Communications Commission (FCC) relies on wireless emergency alerts to inform the public about critical situations such as dangerous weather or missing children.
Although ENS mass broadcasts are intended for emergency use, one-way messaging can be used to disseminate other pertinent safety information, such as road closures or COVID testing locations. Depending on the ENS platform, alerts may be sent via a mobile application push notification or using text, email, or voice messaging.
ENS platforms empower organizations to rapidly connect with their communities in times of crisis. When a safety or security situation arises, security teams can immediately create and send mass notifications to employees. These emergency alerts can be sent to many devices and locations simultaneously using a variety of channels.
The most effective ENS platforms enable organizations to target their mass messaging by specific user groups. These groups may be based on employees’ geographic locations, professional roles, or other relevant factors. For example, if the 10th floor of an office building experiences a burst water pipe, targeted ENS messaging can be used to alert only 10th floor workers of the disturbance and advise them of next steps.
User grouping and geo-targeting facilitate targeted, effective ENS usage. These features also ensure that employees aren’t receiving irrelevant alerts that could lead them to ignore future ENS notifications.
ENS platforms help organizations prevent, manage, and address emergencies in real time. Crises require rapid response, and mass notifications ensure that community members are prepared to take action before, during, and after critical events. Thousands of communities rely on ENS to inform them of emergency situations, weather warnings, power outages, lockdowns, and more.
For example, one Vector Solutions commercial real estate client used the LiveSafe platform’s Broadcast functionality to avoid property damage during protests in Washington, D.C.
By deploying an effective ENS, organizations can improve their emergency response and demonstrate their commitment to safety. Instant updates can help minimize incident escalation, liability exposure, loss of trust, and incident-associated costs. With ENS, organizations can become safer, smarter, and better.