Industry:
Solution:
As cannabis use becomes more normalized among college students, campuses face new prevention challenges shaped by social norms, confidence, and peer influence.
Based on survey data from more than 35,000 undergraduate students, this guide examines how students’ cannabis-related decisions, perceptions, and confidence change after arriving on campus and what those shifts mean for prevention efforts today.
In this guide, you will learn:
- Why cannabis use is often driven by socialization and coping.
- How students’ values and priorities influence decisions not to use.
- What happens to confidence and policy clarity after students arrive on campus.
- Where the largest peer perception and social norms gaps exist.
- What campuses can do to strengthen prevention efforts.
Download the guide and explore how changing student perceptions and social norms are reshaping cannabis prevention on campus.